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Holland booth at the CILF in China

That everything is turning out differently than planned is the reality we all face this year. The same held true for the annual members’ trip to China for the China International Logistics Fair. This year we looked forward to organizing the mission once again, but the COVID 19 outbreak prevented us from proceeding. NDL kept abreast of the developments together with the stakeholders and amended plans, hoping to realize an event after all. We felt strongly that the Netherlands, as the gateway to Europe, needed to be part of the most important logistics trade fair in China.

Thanks to close cooperation with the consulate in Guangzhou, the Ministry of Infrastructure &Water Management, Amsterdam Airport Schiphol and Havenbedrijf Rotterdam, a Holland booth was realized at the China International Logistics Fair from September 23rd through 25th. During the fair we also organized a networking event and a logistics seminar drawing over 200 participants. To man the Holland booth, we called on members with local colleagues in China willing to help promote the Netherlands at the Holland booth. Altogether, 15 companies responded to our request and pitched in.

October 20th 2020

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Jasper Eggebeen

Senior Manager Supply Chain Solutions

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