The right choice of sales channels

The sales channel used has a direct impact on the way the supply chain needs to be organised and the 3PL partner that a companies cooperates with. The most common sales channels are:

  • Wholesale (B2B)
  • Direct to consumer (B2C)
  • Retail
  • Marketplaces
  • Omnichannel

Business to Business

Business to business (B2B) deliveries are in general deliveries that need to take place during the daytime, the volumes are in general larger, and the receiving party is a commercial business, etc.
Cross border e-commerce is a specific model where products are shipped directly from the shipper in one country to the buyer of the product in another counry. Cross border e-commerce is considered to be more complicated because of the implications this has regardling the payment of VAT and duties by the end user.

Any question about sales channels related logistics?

Jasper Eggebeen

Senior Manager Supply Chain Solutions

j.eggebeen@ndl.nl

Get in touch with Jasper

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Our experts in the logistics for various sales channels are ready to share more insights.